WordPress is our platform of choice for most websites. Here are a few of the reasons why:
WordPress is easy to customize
There are thousands of “plugins” for WordPress. Plugins add specific functionality—a photo gallery, an events calendar, social media integration such as share, like, and follow. WordPress makes it easy to add functionality to your website without the need for custom software coding.
WordPress doesn’t get in your way
On the other hand, if you have the need for a function and there is no plugin available to do what you want, it is possible to commission someone to write a plugin just for you. It is also possible to modify the design of your website pretty much any way you choose; you aren’t limited to a handful for templates and themes. With many easy-to-use website solutions, there is a hard limit to what features can be added, and it’s not possible to do much in the way of unique brand design other than add your logo.
Website owners can add their own content
Most businesses want to be able to update their own web pages without having to call an agency to do it for them. WordPress is pretty easy to use, and there is ample information available not only on the WordPress website, but plenty of books such as WordPress for Dummies and other, less belittling titles. We also offer WordPress training and custom documentation so that you can get personalized guidance in how to keep your website up to date.
A word of warning
Although WordPress is easy to update, building a website with WordPress can still be a challenge if you haven’t done it before. Customizing the design beyond choosing a theme and color scheme requires knowledge of CSS (Cascading Style Sheets). It’s important to do your homework before adding any plugins, as some can be poorly coded and cause problems for your website. And while some plugins are plug-and-play or very simple to configure, others do require some technical knowledge to get them to work the way you want. Red Beret Design is able to build and design the WordPress website to your specifications, then train you on how to take it from there.